Advisory
across the business of sport.
What we do
We advise athletes, investors, family offices, clubs and organisations on strategic opportunities across sport.
We bring together commercial judgment, relationships and execution to help clients evaluate opportunities and make informed long-term decisions.
Our services
Commercial strategy
Defining commercial priorities, evaluating opportunities and building for long term value.
Ownership & Investment
Advising on ownership, investment and strategic opportunities across sport.
Strategic Growth
Supporting organisations as they evaluate new markets, partnerships and opportunities for growth.
Advisory framework: We approach strategic opportunities through five questions.
What should we do? What should we do?
Defining the opportunity, the objectives and the route forward.
Who should do it? Who should do it?
Identifying the leadership, advisors and expertise required.
How
do we fund it? How do we fund it?
Considering the capital and funding structures required to support the opportunity.
Who can accelerate it? Who can accelerate it?
Identifying the relationships and partnerships that can move an opportunity forward.
Where can it grow? Where can it grow?
Evaluating new markets, partnerships and routes to expansion.
Selected advisory engagements
Anthony Joshua OBE and 258 Group Advised on a strategic leadership appointment.
Athlete IP & Ownership Advised athletes on image rights, intellectual property and long-term brand ownership.
Specialist Advisory Appointed and coordinated specialist legal and tax advisors for clients.
Sport Investment Supported investors on strategic opportunities across sport.
